What the Critics Say

Echo Research Launches Online Automated Media Analysis System

New York, NY, October 14, 2009 -- Echo Research today announced the launch of its new online media analysis system – Echo Sonar. Echo Sonar is a significant advancement in automated media analysis because of its access to publications around the world and its advanced analytic platform.

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Echo's survey for The Guardian helps challenge negative stereotypes of teenage boys...

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Getting the media low down

Medics on the Move claim they take the hassle out of finding homes, and when property adviser Jenny Gee wanted to take the hassle out of evaluating the media, she chose Echo Sonar.

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Katie Paine, The Measurement Standard, USA:
Echo offers a full suite of communications research services from media content analysis to communications audits. Echo provides some of the best in-depth analysis and conclusions we've seen... has some very loyal clients. Echo reads in more than 25 languages and has one of the best reputations internationally.

PR Week/UK:
Echo is a pioneer in research-based PR…(sets) a record for devising reputation management solutions… is well respected across the world…the largest player in Research & Evaluation.

New Straits Times, Malaysia:
Concise, sharp and frank, Echo…can strip the spin out of PR campaigns to its barest essential and help corporates see where they have gone wrong, what needs to be done and universal values/standards that need to be adopted to forge ahead.