ExL Pharma 2nd European PR & Communications Summit for Pharmaceutical, Biotech and Medical Device

Some of the Echo Research team attended this prestigious event in Bayer Scherings Pharma HQ in Berlin. They also ran a pre-conference workshop on PR Measurement & Evaluation.

Echo Research Launches Online Automated Media Analysis System

New York, NY, October 14, 2009 -- Echo Research today announced the launch of its new online media analysis system – Echo Sonar. Echo Sonar is a significant advancement in automated media analysis because of its access to publications around the world and its advanced analytic platform.

Echo's survey for The Guardian helps challenge negative stereotypes of teenage boys...

 

Socially Responsible Investing A "Blind Spot" In U.S As Importance Of CSR Grows Worldwide

U.S. businesses are lagging behind their counterparts in Europe, Australia and South Africa in taking seriously their corporate social responsibility, or CSR, according to a new study by Echo Research, the global specialists in reputation audit and analysis.  While leading U.S. multinationals still lead in philanthropy, they have a “blind spot” that misses the growing importance of socially responsible investing around the world, the study found.

Although financial analysts in several countries are beginning to factor in corporate social responsibility in the evaluation of a company’s investment potential, most U.S. financial organizations, including the major ones responsible for tens of billions of dollars, do not consider socially responsible investing in their analysis of corporate performance and value, according the Echo report, titled  “CSR and the Financial Community – Friends or Foes?

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Copyright 2006 Echo Research
 
 

Corporate Social Responsibility