Obesity in the Public Eye

The study, "Obesity in the Public Eye," was launched in Geneva on the occasion of the WHO World Health Assembly. Drawing on some 9,000 media items published worldwide, Echo's research found:

1. Which other life-threatening diseases rank alongside obesity in the public eye
2. What are the problems with causes and solutions put forward by various commentators
3. How messages and opinion formers varied from country to country, ranging from calls for regulation clamp down to increasing education
4. Where the media lay the blame, including some highly visible, global brand names

For recommended ways forward, Echo also facilitated an important exchange among public- and private-sector organizations to address this issue.

Finally, Echo also conducted a mobile phone poll among young teenagers to get their views on the concern, causes and ways forward - see the transcript from the expert panel discussion that resulted.

20% of all report fees will be donated to Charity
Price $50
orders@echoResearch.com