ExL Pharma 2nd European PR & Communications Summit for Pharmaceutical, Biotech and Medical Device

Some of the Echo Research team attended this prestigious event in Bayer Scherings Pharma HQ in Berlin. They also ran a pre-conference workshop on PR Measurement & Evaluation.

Echo Research Launches Online Automated Media Analysis System

New York, NY, October 14, 2009 -- Echo Research today announced the launch of its new online media analysis system – Echo Sonar. Echo Sonar is a significant advancement in automated media analysis because of its access to publications around the world and its advanced analytic platform.

Echo's survey for The Guardian helps challenge negative stereotypes of teenage boys...

 


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What the Papers Say


July 01, 2005
Ban placed on Christian Voice over Gay Issues

Organisation: Co-operative Bank


Click here for full-size graph

Analysis and commentary by Echo Research.

Co-operative Bank, noted for its strong stance on ethical issues took the moral high ground last week, when its presented right-wing religious group Christian Voice with its marching orders, "Co-op shuts "anti-gay" group's account"(dehavilland.co.uk, 24/6). Christian Voice was asked to take its business elsewhere, because its anti-homosexual "discriminatory pronouncements"(Sunday Times, 26/6) were deemed inappropriate for a bank proud of its commitment to "diversity and dignity"(ekklesia.co.uk, 25/6).

Co-operative Bank's message attracted general endorsement, but there were dissenters, Stephen Green of Christian Voice being the most vocal. He spoke of the bank's "unethical and discriminatory attitude"(Times, 24/6) and likened its actions to those of "politically-correct bully-boys"(Manchester Online, 24/6).

Contrary viewpoints also emerged from the Daily Telegraph, which referred to the "amusing clash"between "evangelical Christianity and evangelical political correctness"(25/6), and more notably from Terry Sanderson of the Gay and Lesbian Humanist Association . "Mr Green is offensive and extreme in his opinions about gay people, but in a democratic society he should be entitled to those views"(rainbownetwork.com, 24/6).

For the Co-operative network, the bank's moral stand also had savvy timing, coming just days before its sister organisation, Co-operative Insurance Services, announced its new Ethical Engagement Policy, "Ethics priority at insurance giant"(Daily Mail, 27/6).

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