| Echo has been valuable in measuring the efficiency of our PR and media relations programs in Europe. For over four years now, Echo has provided professional support to further our efforts to communicate ever more precisely. Echo's consultants are true partners, flexible, attentive and tuned into our needs and culture. Our relationship is based on trust and the unsurpassed quality of their work. | |
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Pascal Cerruti
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| Echo's monthly evaluation reports have given us a clear view of the ebb and flow of press coverage of the BBC. Our contract with Echo means more effective evaluation of media campaigns against objectives and Echo does not shy away from honest feedback. | |
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Sally Osman
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| What are the factors which we look for in choosing and staying with a media research agency? That they can demonstrate an in-depth knowledge of the workings of the media, they have professional and technical research skills and expertise, they take time to get to understand the communications environment and needs of their client, and can deliver thoughtful and actionable analysis and results. Echo Research stands out as an agency that not only meets these high standards but has proved itself capable of exceeding them. BT's working relationship with Echo Research has been solid and fruitful. | |
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David Regan
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| Echo gets to know you first. Once they know you and your business, they soon offer you good hard-hitting advice and consultancy. We take the work Echo does for us very seriously. We incorporate the information Echo provide on Ericsson's reputation and progress into our monthly overview for senior management. | |
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Roland Klein
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| Echo's report has received wild reviews across the company, particularly from the management, and has helped me to meet my objectives. | |
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Judith Raddatz
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| Echo's work helps us monitor our marketing communications activities. We pay particularly close attention to public opinion and feel very seriously about market reaction. Our customer feedback is also combined with Echo's findings and recommendations to help us develop our PR and marketing strategies and R&D for future products. | |
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Ralf Leinemann
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| Echo's media evaluation is absolutely central to our communications process. We can move fast to adapt our strategy if necessary, pick up on emerging issues and identify trends and respond accordingly. The bottom line deliverable, however, is that, through Echo, we have a clear means of evaluating our PR effort - which was our overriding objective from the outset. | |
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Keith Gold
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| Echo consistently demonstrates an understanding of our business and a wider telecom sector expertise; they use both to deliver creative, practical solutions to our communications challenges. | |
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Roger Martin
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