Experts in communication,
brand and reputation research

An economist and mathematician by training, Simon has worked across the spectrum of the communications process serving blue-chip companies and brand owners around the world. After holding senior positions in advertising, brand and corporate communications agencies including Saatchi & Saatchi, Interbrand and Financial Dynamics (now FTI Consulting) Simon set up the reputation value advisory firm Reputation Dividend to help companies make the most out of the very real intangible assets that are their corporate reputations. When he’s not reading the runes hidden in the numbers he can be found on a tennis court, trying hard but usually failing to trouble opponents.