Shooting for the Moon – with evidence
In a world not short of ‘moonshot’ reputational issues, crises, personalities and hype, BitMEX, the leading cryptocurrency derivatives trading platform, owned and operated by HDR Global Trading Limited, asked Echo to benchmark BitMEX’s reputation in crypto’s main universe - the global online community - along with key news media.
The research focused on BitMEX, HDR Global, key competitors and the cryptocurrency exchange sector overall, across four key languages: English, Chinese (simplified and traditional), Korean, Russian.
The study used Echo’s international integrated media and social media benchmarking, which comprises of human-based in-depth analysis and semi-automated analysis.
Echo’s evidence-based counsel and solutions ensured the phenomenal success of BitMEX as the trusted standard for cryptocurrency exchanges to never stop progressing.
ABOUT THIS SERVICE
Our integrated reputation research combines stakeholder perception studies with in-depth analysis of how the media is portraying an organization.
HOW CAN WE HELP YOU?
Contact us to find out more about our media monitoring & analysis service.