Experts in communication,
brand and reputation research

The Academy for Communication Excellence

Training and development of core and emerging skills are vital to today’s communication professionals. Yet most leaders believe that external courses fall short of what’s needed to develop their teams. We found four critical imperatives:

Imperative #1: Communication training should focus on building research-based strategies that link to business/organization objectives

Imperative #2: Bespoke programs are needed; communication training must be tailored to the specific needs of the organization

Imperative #3: Professional Development training should include leadership, brand and reputation, and being trusted advisors

Imperative #4: Business acumen is critical

Uniting the best in our clients and experienced practitioners, our Academy builds on the first ever comprehensive professional development curriculum specifically targeted for Communication professionals, tailored to your needs, for the better.

“My business leaders would tell me that their team is comprised of very well-intentioned, talented people, very skilled at the function of communication. What they said they lack, however, is deep business acumen and, as a result, often their plans seem to stand apart from business and strategic plans.” Craig Rothenberg, formerly Johnson & Johnson