In the News
Echo Research recognised in the 2026 Gartner® Market Guide for Reputation Health Tracking Providers
29 July 2026
Echo Research has been recognised in Gartner®'s first-ever Market Guide for Reputation Health Tracking Providers.
For more than 35 years, Echo Research has helped organisations understand, measure and manage corporate reputation through media intelligence, stakeholder research, reputation analytics and its reputation valuation methodology (Reputation Dividend®).
Echo believes that our inclusion in Gartner's inaugural 2026 Market Guide for Reputation Health Tracking Providers reflects the continued evolution of reputation measurement as an important area for communications and corporate affairs leaders. In our view, organisations are placing increasing emphasis on robust, evidence-based approaches to understanding reputation, strengthening stakeholder trust and supporting better business decision-making. As expectations from investors, customers, employees and regulators continue to grow, the ability to measure and monitor reputation has become an increasingly important component of effective corporate strategy.
Access the Gartner Market Guide here (accessible to Gartner Subscribers only).
Gartner Disclaimer
Gartner Report, 2026 Market Guide for Reputation Health Tracking Providers, By Patryck Allen, Kelly McHale, June 2026.
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